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管理学国际视角【2025|PDF|Epub|mobi|kindle电子书版本百度云盘下载】

- (美)哈罗德·孔茨,(美)海因克·韦里克著 著
- 出版社: 沈阳:东北财经大学出版社
- ISBN:9787811229448
- 出版时间:2010
- 标注页数:447页
- 文件大小:285MB
- 文件页数:482页
- 主题词:管理学-双语教学-高等学校-教材-英、汉
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图书目录
Chapter16
1.Asia Business Week Ranking of the Top 50 Companies6
2.The Wisdom of Peter Drucker12
Chapter238
1.The Third Wave:The Knowledge Age38
2.The Bhopal Plant in India38
3.The Greening of GM39
4.Social Responsiveness at Infosys41
5.Scandals and Corporate Governance43
6.Code of Ethics for Government Service45
7.Truth in Advertising Regulations Differ in Various Countries48
Chapter359
1.Multinational Challenges and Opportunities in India for Companies like Wipro59
2.Can eBay's Success Continue?60
3.Thailand's Competitive Advantage:Pick-up Trucks63
4.Is There a European Management Model?66
5.Are Japanese Workers Happy?68
6.A Comparison of China and India70
7.General Motors's (GM) Expanse in India71
Chapter487
1.Bill Ford's Global Policy Decision87
2.Procedures and Rules Imposed by the Outside88
3.Planning Hurdles for the $2,500 Nano Car91
4.Evaluating Alternative Courses for the Indian Auto makers to Mitigate the Environmental Impact92
5.Public Goal Setting May be Risky,But it Worked at Nissan97
Chapter5107
1.Value- and Policy-driven Samsung Strives for Global Recognition107
2 Zipcar116
3.Corporate Strategy at the Tata Group118
Chapter6128
1.Decisions,Decisions,Decisions128
2.The Battle of the Titans:Boeing vs.Airbus130
3.Boeing's Decision to Go Digital in Developing the 777134
4.IBM's Louis Gerstner as Decision-maker135
5.Was Disneyland Paris Built on the Wrong Assumptions?136
6.Innovation in India:Microfinancing138
7.How 3M Fosters Innovation139
Chapter7153
1.What is in Your Future?153
2.Post-it Notepads155
Chapter8172
1.Organizational Challenges at the TATA Conglomerate172
Chapter9181
1.Empowerment at the Ritz-Carlton Hotel181
2.Line or Staff? What is Your Career Goal?182
Chapter10202
1.How to Create a Value-based Organization Culture202
2.Corporate Structure and Culture at Acer in Taiwan and around the World203
Chapter11214
1.Brain Drain at BMW214
2.Looking for a Company to Work For?Try Infosys216
3.Why Leave a"Dream Job"at Microsoft?217
4.Managing Human Resources at Wal-Mart221
5.Where Do Chinese Companies Recruit?228
6.HRM in India and Other Countries233
7.Creating an Environment that People Enjoy234
Chapter12250
1.Pay for Performance at Lincoln Electric250
2.What is Your Career Path?254
3.Career Planning in the New Economy256
Chapter13263
1.India's Leadership Needs263
2.Managing Human Resources at PriceWaterhouseCoopers in China264
3.How to Get into the Business School of Your Choice267
4.Making Management Education Relevant270
5.Successful Teamwork275
6.Wal-Mart's Global Learning276
Chapter14286
1.Disillusioned Middle Managers286
2.Self-motivation287
3.The Other Side of the Coin299
4.QWL in Action301
Chapter15310
1.Leadership at Southwest Airlines310
2.Canon's Fumio Mitarai:Not the Typical Japanese CEO312
3.Meet Wipro's Azim Premji,India's Leading High-Tech Architect313
4.The Body Shop International316
5.Leadership at Italian ITALTEL320
6.Ratan N.Tata:Leadership at the TATA Group324
7.Leadership at the Chinese Haier Group and Volkswagen326
Chapter16335
1.Corporate Governance335
2.What People Say about Committees339
3.Pressure toward Conformity:How Would You Respond?342
Chapter17353
1.Cross-Cultural Barriers353
2.Management by Walking Around354
3.Lack of Upward Communication Can Be Disastrous356
4.Can a Person Fearful of Public Speaking Become the Head of the Largest Publicly-Owned Corporation?358
5.Country Differences in Explicit and Implicit Communication361
6.The Multi-Lingual CEO361
7.Learning from Newscasters366
Chapter18377
1.Special Considerations in Controlling International Companies377
2.Examples of Feedback Systems381
3.Planning and Controlling at Grupo Modelo387
Chapter19401
1.Planning and Control in Engineering401
2.Will China Assume the Role of India in IT Outsourcing?406
3.UPS: From Time Management to Information Technology (IT)408
4.Apple's iPhone a Truly Global Product412
5.Mobile Phone Services416
Chapter20425
1.GE's Transformation from Products to Services425
2.Volkswagen's High Operating Costs-Should VW Refocus Its Strategy?429
3.How an Information System Facilitates Operations430
4.GE's Contribution to India's Outsourcing Boom434
5.Quality Circles in Japan435
6.Managing Quality for Success436
7.Merging the Production Systems of Daimler and Chrysler:A Mission Possible?439
8.The Interconnected Global Supply Chain Management440
9.The Future of the Global Car Industry440
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